Will Holland is the Principal of Strategy and Marketing (PoSM) at ThreeWill, where he champions our core values by shaping and sharing how ThreeWill helps employees thrive. Using his love for storytelling, Will leverages his unique ability to balance technical depth and strategic vision, bridging the gap between developers and business leaders through clear, creative communication. Outside of work, Will can usually be found at the nearest soccer pitch, either cheering for his kids or for Atlanta United.
Our Biggest Alliance Luncheon Yet: Building Relationships that Matter
We’re still reflecting on what an incredible experience we had at our most recent Alliance Luncheon — and we’re excited to share that it was our highest attended event yet! Held at Lazy Dog Restaurant in Alpharetta, this luncheon brought together an amazing mix of leaders, partners, and friends for meaningful conversations and new connections.
These luncheons continue to remind us that business thrives when relationships come first. As Tommy Ryan put it perfectly, “It’s easy to focus on transactions in business, but real success comes from understanding that putting people first drives meaningful outcomes.” Taking the time to connect on a personal level leads to stronger partnerships, better collaboration, and ultimately better outcomes for the people we serve.
We’re incredibly grateful to Eric Krucke and Aprio for co-sponsoring the event — and for making sure everyone went home with some fantastic golf balls!
It was also great to hear from folks like Doug Ware, who shared how much he valued the opportunity to reconnect with his local community. “Being ‘remote’ hasn’t just been about where I do my work, but also where I’ve been making my new relationships,” Doug said. “It’s time to put more energy into connecting with my neighbors, and Tommy invited some excellent folks to get to know better.”
To everyone who joined us — thank you for investing your time in building and strengthening these relationships. And to those who couldn’t make it, we hope to see you at the next one!
We’re grateful to be part of a community that values real connections, and we’re looking forward to continuing these conversations in the months ahead.
