Client Profile
JCDecaux’s network of outdoor advertising displays is one of the largest in the global media industry. Every day, JCDecaux reaches more than 410 million people on the planet. As audiences and communication channels become more fragmented, JCDecaux stands out for its ability to combine mass media and targeted solutions. JCDecaux owes its distinctiveness to its presence in cities, transport systems, and major thoroughfares. With the global population becoming increasingly urban and mobile, their solutions become more effective with each passing year. They are now one of the most influential media networks on the global level, and one of the most flexible on the local level. To learn more about JCDecaux, visit www.jcdecaux.com.
Situation
JCDecaux needed to migrate to a new Intranet platform in an effort to increase platform stability, drive user engagement and cut costs while migrating core content from the original platform.
Solution
Microsoft 365/SharePoint online-based intranet solution that included custom site templates with metadata content tagging and categorization to support flexible content curation strategy.
Business Benefits
- Intranet content was refreshed and existing content retired based on key criteria, including content aging
- Provided a viable intranet strategy built on O365/SharePoint that leveraged existing Microsoft licensing and related cost reductions
- Intranet positioned on a modern/continuously updated platform
- Full coverage of 10,000 user community
