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Client Profile

Global Telecommunications services and equipment provider to millions of consumers, businesses, and other service providers in dozens of countries.

Situation

Cumbersome legacy process for managing joint marketing funds supplied by original equipment manufacturers (OEMs) across multiple regional markets and devices.  Funding requests,  funding approvals, and reconciliation  of available fund balances  needed accurate and timely  reporting to ensure funds did not “slip between the cracks.”

Solution

SharePoint/InfoPath based extranet for OEM partners, marketing employees, and supply chain employees.  Workflow enabled the request, viewing, editing, approval, and feedback for all constituents.

Business Benefits

  • Tens of Millions $ of Marketing Funds managed by the solution
  • Audit trail of funding approvals
  • Online “ledger” for monthly funding reconciliation and visibility
  • Faster distribution of cooperative marketing funds to program management and product marketing

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